Thursday, March 17, 2011

Starting a Business Is Like Having a Baby

Birthing a business is like birthing a kid. You go through the gestation period as you start to manifest your idea. You seek out the resources you will need to help generate your picture & announce it to the world: your marketing & PR strategists to help you formulate your branding, marketing, & publicity messages & designs, your web & graphic designers to generate your visual picture, your copywriter to wrap words around your picture. You may hire a coach to provide direction as you journey down the entrepreneurial path...and there is the accountant sort to keep your expenses aligned along with your budget. Of work, you may initially wear some, if not all of these hats yourself depending on how much is in your financial kitty to fund your creative endeavor. This is the stage in which excitement reigns freely. You feel you are on a maternal high as you feel your embryonic idea turn in to a fetal reality.

And then the labor pains start. It is time to give birth to your creation. You work diligently generating the ideal picture, the ideal message, the best programs, the best promotional tactics. & then there's the finances for your business you need to account for. & whether you are managing all the resources you have helping you or if you are doing much if not all of this yourself, the labor pains may be extreme as you juggle the plenty of duties or the roles you may be playing.

I was speaking to a dear mate about my exhaustion & my concern of whether I could make it through this rigorous phase with which I was struggling. I absolutely loved her response! They equated it to myths & legends in which heroes & heroines were faced with seemingly impossible tasks & how they were confronted with similar overwhelming feelings of the inability to continue. & yet, through their perseverance & surrender to their inner guidance, they carried forth on their journey & were triumphant.

I am currently going through my own labor with my fledgling business. Not only am I working 40 hours a week on my entrepreneurial adventure, but I have a corporate management job to include in the mix also. as an aside, I never went through labor with my children since I had c-sections with both, so I never was lucky with the experience of a natural birth. Guess it is my time now!

For those of us who are in the throes of launching our own businesses, they are females who are bringing forth our beauty & creativity from deep within our sacred feminine souls, & in this light, they continue to move forward, letting nothing deter us from our path. As they work diligently on the tasks that they know they must complete, they also know to follow our inner guidance as this is the inspiration that will help provide us with the direction they must fulfill our journey.

And imagine how glorious it is when you finally deliver! Yes, you may be exhausted from the pains of the "laborious" method you went through, but now you can enjoy the fruits of your "labor." & in the event you give it some thought, your journey has only begun. You have breathed life in to your creation & now you get to delight in nurturing & caring for it, like a father would lovingly take care of her kid. How magnificent it is to be a woman empowered by the divinity within & to express this radiance through the fulfillment of your passions, your desires, your business.

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