How To Grow Your Business, Simply

Take a look at your current customer base.

Go ahead, right now, either picture in your mind or get it on paper. What is the mixture or the makeup of your customers? If you do not have any customers, making the prospect lead list or look like? Are they a mix of industries, markets, professions? Do they require the same approach for him or something different every time?

How is that working for you?

I would like to share key learning I've been seeing over and over again lately, with my clients. It's called Simplicity. This means keeping things simple by having a simple business model that is running, simply. It means working with customers, simply. This means that communication, simply. Means "keep it simple wedding," ie, the KISS principle.

Keeping things simple helps you get your energy to provide the best possible service and for their clients. This means it is able to design, deliver and measure their results easily. This prevents the "bright shiny object" syndrome and distractions that slow down and the impact of their income. So look at your current business structure and find areas that are crying out for a more simplistic way of implementing them.

Now let's go back to my original question about your customers, prospects and leads. If you employ the KISS principle here, you will find it much easier to support customers, prospects and leads that have the same needs and desires. Their messages are more stringent, focusing more and as a result are easier to see and read. His program, products and services is easily design and delivery. His energy and enthusiasm is concentrated and not dispersed. It's a beautiful thing.

The simplicity in their business, their customers, with you. It is the way to grow, simply.

Use the growth phases of "Think Big Play bigger" to use this concept of "simplicity."

"Explore" phase - What is the business model can be designed now, and start to give the best results, simply. Consider creating a chart of how to find prospects, convert them into leads and customers and then serve them profitably.

"Build" phase - Does your business is "simple"? Can you "just" to describe their potential customers and prospects how to work with you? If you go in multiple directions with their products and services, and expects its customers to connect the dots?

"Thrive" phase - How can "choreographed" the way they serve their potential customers, prospects and customers? What steps are missing is a dance that ensures simplicity for both you and them?

Use these phases, from which are in its business, as a guide to go "simplicity" of their business and the connection you make with your potential customers, prospects and customers.