Purposeful Profiting

To think business, talk business and do business is not because of the money involved but above all, for the fun of getting an idea to working, thereby contributing to and impacting lives and accomplishing a feat is more fulfilling, and satisfying than the money it entails. This is the acid check of a man truly called to do business.

Plenty of do business to put body and soul together, they call it ' to make or eke out a living'. Others because it is an avenue for making money and making it giant.

If it is for making money and living giant, business is not the only route. A well paid job with a mega wage as well as a jumbo package and perks office will see to that. Some even do it because it is the 'easiest way to make money'. Now they must have known better having burnt their fingers in some transactions that went awry that it is not that cheap and straightforward. Those of us who have been in the rugged terrain of business knew better.

Any wonder plenty of who went in to business for the 'cheap and straightforward bucks' beat a speedy retreat and get themselves jobs which they are better at anyway. Afterall what they are looking for is the 'fast bucks' hang any other thing. Now that the bucks are not forth coming 'fast' as they envisaged, of what use is it wasting their time and energy.

Having got this far, they can all now agree that business is a calling. Business is for individuals who are called to do it not for any Tom, Dick and Harry. And of the things those who are called to do business discover in themselves and which other discerning men close to them discover and affirm in them is a rugged, tenacious never take no for an answer entrepreneurial spirit.

These among plenty of other reasons business is and will still stay a calling. like a call to a ministry. Even ministry which some out of ignorance have narrowed the definition as a calling to The Vineyard of The Lord has been clearly defined by men of wisdom and excellence - the likes of Bishop David Oyedepo as a calling to undertake a specific task in life. Which goes beyond ministerial work and cuts across any career or profession or vocation in. Be it from selling of iron rods to engineering, oceanography, air plane piloting, creative arts, politics, statemanship, administration, etc. Myles Munroe posited this as potentials and purpose.

For those who are called to do business, no matter the challenges they encounter, ranging from money crunch to erratic money flow, to client and promotion share management bottlenecks and hassles, they will stay at it. WHY? Because their baseline is not money. Their focus is not on money but on the quality and the impact of their products and services on the consumers and the lives they are touching, the contributions they are making in to the lives of others through their businesses and the thrills they get out of doing it all. These satisfies them above the profit and the money it produces. They are result driven and have an insatiable passion for excellence.